The Vault Game - the perfect expo attraction for cyber, fintech and SaaS vendors alike
- William Sandy
- Jun 16
- 2 min read

In fast-paced industries like cybersecurity, fintech, and SaaS, exhibiting at conferences is a key part of building visibility and generating leads. But standing out on a crowded show floor - filled with equally innovative competitors - requires more than just a well-designed stand and branded pens.
Enter The Vault Game, a compact, high-impact reaction game that’s quickly becoming a secret weapon for vendors looking to boost engagement at expos and trade events. Here’s why it’s a perfect fit for technology-driven sectors:
1. It's Visually Striking – and Crowd-Pulling
The Vault is a glowing, LED-lit challenge that demands attention. With lights flashing, timers beeping, and players intensely focused on stopping a moving light in the “lock” zone, it creates a spectacle that pulls people in from across the room.
In high-tech events, where attendees are often scanning booths rapidly, this instant visual appeal makes all the difference. It signals innovation, energy, and interactivity - all things your brand wants to be associated with.
2. It Aligns with Tech-Sector Themes
The Vault is built around precision, timing, and quick decision-making — all concepts that resonate strongly with cybersecurity, financial tech, and software-as-a-service professionals.
You can even tailor the messaging to fit your sector:
For cybersecurity: “Can you crack the vault faster than a hacker?”
For fintech: “Lock in the deal – test your reaction under pressure!”
For SaaS: “Fast, intuitive, results-driven – just like our platform.”
It’s more than a game; it becomes an interactive metaphor for your product or service.
3. It Turns Bystanders Into Engaged Leads
Let’s face it: passive demos often fail to pull people in. The Vault Game flips that dynamic. Attendees come to you - and while they’re playing or waiting their turn, your team can start conversations naturally.
Better still, you can integrate simple lead capture steps (like scanning a badge or entering an email) in exchange for a go at the game or entry into a prize draw. It’s a non-pushy, high-conversion lead gen tactic.
4. It’s Sleek, Professional and Brandable
Unlike clunky games that feel out of place at premium events, The Vault fits right in. Its minimalist design, clean interface, and custom branding options mean it looks polished, not gimmicky. You can easily add your logo, colours, or messaging to make it part of your stand’s visual identity. In industries where professionalism and trust are paramount, this matters.
Ready to Rent The Vault Game?
At WS Event Games, we make it easy to rent The Vault Game for your next conference or expo — including branding, delivery, and setup. Whether you're in cybersecurity, finance, or SaaS, this game will make your booth the one they talk about.
Want pricing or availability for your next show? Contact us here, or via the methods below:
+44 (0) 07534 026364
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